This coffeemaker makes an excellent cup of coffee quickly. It's very versatile--you can program in your own start time, hours until cutoff, brew strength, warmer plate temp, etc. Since I am pretty picky about my coffee, this was a huge plus for me. You can choose a cutoff time from 1-4 hours, rather than being stuck with the usual 2 hour period. The warmer plate can be set to low, medium, or high.
Coffee brews quickly, and it is a good, robust cup that is piping hot--none of that wimpy, lukewarm stuff.
The design of the coffeemaker is not intuitive--the water reservoir does not show on the outside, so I had to read the instructions to find out where to pour in the water. And, since you cannot see how much water is in the reservoir, you must measure carefully.
Setup takes a little while, mainly because of the numerous varied settings. For example, in order to set up the automatic brew, you must first select the program setting, then program in the time, then change the setting to automatic, then flip the switch to "on." If you later want to brew a pot on the spot, you must change the setting to "brew" and flip the switch to "on." Then, before going to bed that night, you'll have to remember to change the setting to "automatic start." and flip the switch to the "on" position. Once you get the hang of this, it's ok, but at first it seems like a lot of pushing buttons and changing settings.
The coffeemaker comes with a gold filter, which means you can eliminate purchasing paper filters if you don't mind washing the gold filter every time.
The design was not a big deal for me. It's a funky, retro look, but I'm more interested in a good cup of hot coffee. It's a little tall, but should fit under most cabinets.