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Everyone has received one: a holiday gift from an employer that is quickly consigned to the closet and soon becomes landfill. But now there is an alternative; Global Exchange¹s new Socially Responsible Corporate Gift Program that makes socially conscious, environmentally friendly products available to everyone, including corporate gift buyers. Never before have companies had a chance to do so much good with their gift-giving programs during the holidays.
"I contacted one of our Fair Trade suppliers last year for more items to fulfill a corporate order, and she responded that this one sale was large enough to have a significant and positive impact on their community,² says Global Exchange online store manager Tex Dworkin. ³That was a marvelous moment, when I fully understood how much effect this type of program can have on communities of artisans and producers around world."
Fair Trade ensures farmers, artisans and producers around the world a living wage for their labor, instead of the paltry sums that the current global trade system provides. Companies that choose the Socially Responsible Gift Program are not only giving high-quality gifts, they are making the world a better place by helping coffee farmers in Nicaragua, cocoa growers in Ghana, and artisans around the world simply by choosing gifts from the international human rights group Global Exchange. The new program offers high-quality items, a gift-wrap option, and the convenience of direct shipping to each recipient. Among the Fair Trade gifts available are Ithaca Fine Chocolates, which uses cocoa from the El Ceibo cooperative in Bolivia. Every corporate gift purchase of El Ceibo Fair Trade cocoa means agricultural improvements and a community development fund for projects, activities, and medical emergencies. What makes the new program so unique is volume: while individually purchased Fair Trade gifts are wonderful, Corporate Gift orders are larger and can make a huge difference in the lives of Fair Trade producers.
"This program is a winning situation for all involved," asserts Paul Phojanakong, operations manger for the Global Exchange Online Store. "Each Corporate Gift sale gives producers who supply the goods a fair price while the business doing the giving is remembered for the quality, socially conscious gift they gave. Finally, the recipient is honored with a thoughtful gift, and Global Exchange can continue our human rights mission."
The Corporate Gift Program is now available on Global Exchange's revamped online store, www.globalexchangestore.org. This interactive site makes choosing easy, and is designed so that shopping becomes an educational and satisfying experience. Buyers can learn all about where the gifts came from, who made them, details about the country of origin and about Global Exchange programs affiliated with those regions.
CONTACT: Tim Kingston (415) 575-5543 Tex Dworkin, (415) 553-4411 |