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San Francisco Bay Area, Calif., August 31st, 2005 In the aftermath of Hurricane Katrina; called “the worst U.S. natural disaster in recent history.”; individuals and businesses all over the country are seeking ways to reach out and help the victims of the disaster in the New Orleans area. Andy Newbom of Barefoot Coffee Roasters and Jennie Reynolds of MoonBeans Coffee, two coffee roasters in the San Francisco Bay Area have partnered together to pour some relief into the areas hardest hit by hurricane Katrina. Partnering with the American Red Cross these two businesses are offering a free half pound of coffee to anyone who donates $10 or more to the Red Cross Hurricane 2005 relief fund. Come in to either coffee roaster and drop off your donation and pick up your choice of any half pound of artisan roasted coffee beans. The pair hope to raise $8,000 to spread relief to the people of the New Orleans/Mississippi area.
Victims of Hurricane Katrina are attempting to recover from the massive storm that is still making its way across the Mid-Atlantic States. American Red Cross volunteers have been deployed to the hardest hit areas of Katrina’s destruction, supplying hundreds of thousands victims left homeless with critical necessities. By making a financial gift to Hurricane 2005 Relief, the Red Cross can provide shelter, food, counseling and other assistance to those in need. Donations can be made at either MoonBeans or Barefoot Coffee Roasters cafes or online at www.redcross.org .
“Hurricane Katrina has been called the worst U.S natural disaster in recent history.” says Andy Newbom, Chief Espresso Officer of Barefoot Coffee Roasters. “We can all work together to pour out the greatest natural offering of relief and kindness in recent U.S. history. Individuals can make a difference in the lives of their neighbors. All it takes is one person acting on their convictions. Jennie at MoonBeans is a great example of how community support and business can work so well together.”
In addition to the customer donations at each café Barefoot Coffee Roasters and MoonBeans Coffee are also donating fresh brewed coffee to Bay Area Red Cross relief volunteers who are making final preparations to travel to the disaster areas to spread relief. The warmth and caffeine are much appreciated as these brave volunteers get read to go into some of the hardest hit areas.
Any customer who donates $10 or more will get a free half pound of coffee at MoonBeans’ San Jose store, and a free espresso drink of their choice at their Stanford store. “People have lost everything they worked their whole lives to build” says Jennie Reynolds, owner of MoonBean’s, “not only their houses, but their stores and jobs. I can only imagine how I would feel loosing my company, knowing that it was all gone - it’s my life.”
Jennie Reynolds of MoonBeans said “When we launched our Tsunami relief effort in December, we had no idea how much we could raise or how we could help. I happened to have just received a huge order of green coffee beans. I didn’t have a lot of cash, but I knew I could do something with all that inventory. I thought if we could get the community to come out to donate by offering fresh roasted coffee as an incentive, we could encourage larger donations. I was amazed at the amount of money we were able to raise ($ 6,681) and the press coverage we received. We were even mentioned in the Washington Post and by the President during a speech on January 3rd. Since that campaign was so successful, we are doing it again. Our new partnership with Andy from Barefoot Coffee should bring so much more success to our effort.”
The customer response today has been highly encouraging. Bradley Allen, a long time coffee fanatic and Barefoot Coffee customer was enthralled to be able to pour out some relief while enjoying some great coffee. "Folks, there is no time for delay. There’s a lot of work to be done, and the relief workers could sure use all the help they can get. Coffee makes things better. So can you.”
American Red Cross disaster assistance is free, made possible by voluntary donations of time and money from the American people. You can help the victims of this and thousands of other disasters across the country each year by making a financial gift to the American Red Cross Disaster Relief Fund, which enables the Red Cross to provide shelter, food, counseling and other assistance to those in need. Call 1-800-HELP NOW or 1-800-257-7575 (Spanish). Contributions to the Disaster Relief Fund may be sent to your local American Red Cross chapter or to the American Red Cross, P. O. Box 37243, Washington, DC 20013. Internet users can make a secure online contribution by visiting www.redcross.org .
Barefoot Coffee Roasters is a full-service coffee and espresso bar and artisan organic wholesale coffee roaster located at 5237 Stevens Creek Blvd. in Santa Clara (at the corner of Lawrence Expressway near Bed, Bath and Beyond). Barefoot was voted the Best Coffee House in Silicon Valley by Metro magazine and Wave Magazine for the last two years and voted Best Coffee in Silicon Valley by Citysearch. Barefoot is famous for their traditional cappuccinos as seen on NBC and ABC news. All coffees are roasted fresh in the café by skilled artisan roasters using old-world, small batch roasting techniques to coax the best flavor out of every coffee. Barefoot Coffee Roasters actively practices and promotes sustainability in both products and practices. 100% of Barefoot Coffee Roasters coffees are sustainable and over 85% are certified organic, shade grown and fair trade, resulting in not only better coffee but better living and working conditions for the farmers and their children for successive generations. Barefoot Coffee Roasters is a licensed Fair Trade coffee roaster by Transfair USA. The café features computers for Internet access, as well as Wi-Fi Internet access, and serves high-quality coffees, teas, pastries, desserts and chocolates. Barefoot Coffees are served and enjoyed in many fine cafés and restaurants throughout the nation. Barefoot Coffee Roasters is proud to be a participating member of the Specialty Coffee Association of America, the Roasters Guild and a founding member of the Barista Guild of America. For more information, please call (408) 248-4500, visit www.barefootcoffeeroasters.com or simply drop by.
MoonBean’s Coffee is a local artisan roaster and coffee house that features coffees from all over the world. Their two locations, South San Jose at 6221 Santa Teresa Blvd , and Stanford University outside the Green Library bustle with neighborhood activity. They have auction lot winners, organic, shade grown and bird-friendly coffees. Since 1994, MoonBean’s has been a family owned company with a big heart for the local and global community.