"Are coffee bars becoming the new wine bar? At least they keep moving closer and closer to my zip code. Jeremy Tooker, one of the cofounders of Ritual Coffee Roasters, is starting a new venture: ~FOURBARRELCOFFEE~, with partners John Abrahams, David Huebner, and Duane Sorenson (two hail from Ritual, and Sorenson owns the much-admired Stumptown Coffee Roasters up in Portland). The concept is more coffee bar than café, with some seating, but it will primarily be a space to showcase their coffee to wholesale clients (and people obsessed with coffee). So don’t plan on making this your new office. There will be a limited menu, so no syrups, nonfat milk, chai, or espresso to go will be served. (They will have soymilk, however.) There will be two La Marzocco Mistral machines, the only ones in California. Fourbarrelcoffee will be sourcing single origin coffees, and doing their own espresso blend. Instead of going through brokers, one of the partners will always be traveling to find and pick the best lots of coffee direct, before they are blended—almost like wine, really, discovering what makes better coffee. Tooker said they will cup and taste daily, numerous times a day."
"The partners are taking over a former upholstery shop, and here’s a fun trivia tidbit: about 20 years ago, it was a Hell’s Angels clubhouse of sorts—during construction they’ve discovered some “curious” items in the walls, like license plates and some dentures with a gold tooth (nice). The location is spacious (try 5,000 square feet), with room for two roasters from 1957 and 1960. Wholesale accounts will be able to purchase espresso machines (new or used) at cost—there won’t be any leasing of machines. The coffee will only cost a slight bit more per pound than other suppliers. The opening date should be the end of February or early March, open daily from 7am–8pm. 375 Valencia St. at 15th."
I know it seems like Santa Cruz is running its own People's Republic down here, but really folks, we're in California too. And Lulu's has had a Kees Mistral and a Clover on the bar at the Octagon for some time now.
The concept is more coffee bar than café, with some seating, but it will primarily be a space to showcase their coffee to wholesale clients (and people obsessed with coffee). So don’t plan on making this your new office. There will be a limited menu, so no syrups, nonfat milk, chai, or espresso to go will be served. (They will have soymilk, however.)
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