Yar Senior Member Joined: 26 Nov 2011 Posts: 29 Location: US Expertise: Just starting
Posted Sun Feb 12, 2012, 6:23am Subject: What percentage of Starf*cks beverage sales are milkshakes?
Hi folks, I just found the SEC filing for Starf*cks, which indicates 75% of sales is "beverages". What percentage is each drink however? Anybody seen a leaked document or news report that says? I'm curious as to what percent is the frappucino product.
IMAWriter Senior Member Joined: 4 Jul 2002 Posts: 5,475 Location: Brentwood, TN Expertise: I live coffee
Espresso: Nothing at the moment Grinder: Vario-W,Preciso-Esatto/KyM... Vac Pot: Adcraft SS, Yama 8 cup Drip: Brazen.Chemex, Hario, Clever... Roaster: Behmor 1600, CO/UFO combo
Posted Sun Feb 12, 2012, 9:17pm Subject: Re: What percentage of Starf*cks beverage sales are milkshakes?
"Happy camper", I agree with Evan, that your reference, while not a rule breaker per se, exceeds the bounds of good taste here. The link has nothing to do with anything pertaining to relevancy.
If you actually want an answer to your question, simply contact Starbucks corporate, explain you're doing research on beverages, and ask them what % of sales is product in question. I will give you a day to read this post. meanwhile, I'll discuss this thread with the other moderators. I wouldn't hold my breath
How about a meaningful contribution to these forums?
EDIT:...my solution NOW would be to modify your title verbiage as pertains to the thread title, and remove the link. That is, if you're actually seeking an answer.
Posted Thu Feb 16, 2012, 2:12pm Subject: Re: What percentage of Starf*cks beverage sales are milkshakes?
I gotta say, the Starbucks bashing is getting incredibly tiring.
"Coffee leads men to trifle away their time, scald their chops, and spend their money, all for a little base, black, thick, nasty, bitter, stinking nauseous puddle water." ~The Women's Petition Against Coffee, 1674
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